When I was given the task to come up with an idea of a commercial for a telecom provider Megafon promoting the fastest internet connection everywhere, the brand was only developing its new communication platform, and the only thing we knew from the brief was that they wanted to attract a younger audience. I suggested inviting a world-famous rooftopper, Vitaliy Raskalov.

My role: idea developing, wording, script writing, participation in production- and post-production processes.